PLUMBING // VERIFIED FIELD REPORT
“Our actual volume — phone calls — is up about 300%.”
A SPECIAL OFFER FOR “GET OUT OF THE VAN” BOOK PURCHASERS
KEEP YOUR CREWS BUSY.KEEP YOUR BUSINESS MOVING.
How to stay busy in the slow months and staffed in the busy months — without having to become a marketing expert.
GET FOUND→GET CHOSEN→FOLLOW THROUGH
VIDEO IN PROGRESSFIELD EVIDENCE
REAL OWNERS.
REAL OUTCOMES.
LAWN CARE // VERIFIED FIELD REPORT
“My fiancé and I just bought a house.”
IF YOU’RE CURRENTLY EXPERIENCING ANY OF THE FOLLOWING…
- Feast or famine cycle crippling your long term vision
- Find it difficult to plan for next season, let alone next year
- Struggling to balance the work of the business with the marketing
- A spouse who understands, but wishes you were home more
Then this was created just for you, the blue collar business owner.
THE BLUE COLLAR
GROWTH SYSTEM
Everything you need to attract a consistent flow of high-quality leads already convinced you’re their guy.
PHASE01
GET FOUND
Get visible to homeowners with money, ready to spend — where and when it matters most.
- Google Business Profile cleanup, categories and ongoing review-generation plan
- Local visibility strategy — ads, SEO, or both — based on your unique market
- A new lead source so you're no longer depending on one flow
PHASE02
GET CHOSEN
Build the kind of trust that makes a homeowner choose you in the three seconds they spend scanning Google.
- Custom website and content messaging so you stop sounding like every other contractor
- Quote follow-up script that converts more estimates into booked jobs
- Photo and video asset plan so your crew, trucks, and finished work do the selling
PHASE03
FOLLOW THROUGH
Install the follow-up that keeps working whether you're out on a job or fast asleep.
- Lead callback sequence
- Estimate follow-up sequence
- Outstanding invoice nudge system
- Simple CRM setup and team training so it actually gets used
AGENCY EXCLUSIVE // FIRST
30-DAY OBJECTIVE
30-DAY OBJECTIVE
THE GHOST MONEY
RECOVERY SPRINT
Recover between $3,000 and $15,000* of missing revenue in the next 30 days.
YOUR FIRST MEASURABLE WIN —3–5
BOOKED JOBS
From leads you’ve
already paid for.
Cold leads, unclosed estimates, and outstanding invoices
3-touch callback, text, and email campaign
A clear script so your team—or ours—knows exactly what to say
ALSO INCLUDED
NOT A PILE OF BONUSES.
ONE WORKING MACHINE.
CUSTOM WEBSITE BUILT FROM SCRATCH
If you’ve got a website already, chances are it’s not built up to today’s standards. We will work with you to create a brand-new, built-from-scratch, premium website experience that represents your business in a modern way — all while carrying its weight in today’s constantly evolving search engine optimization environment.
THE GOOGLE REVIEW BLITZ
Doing the best work around only counts if you can prove it. Within the first 2 weeks of joining, we will send a custom review campaign to all your previous contacts, encouraging them to leave a positive review for your business (with a little incentive to boot…).
“NO-SHOW KILLER” PRE-QUALIFICATION SCRIPT
We bake a pre-qualification script straight into your website that will filter each new lead as if it were a call center receptionist. No more tire-kickers or price-shoppers, freeing up your time for the big fish only.
90-DAY WORK PLAN
WHAT THE NEXT90 DAYS LOOK LIKE:
WEEKS 1–2
Find the Ghost Money
We audit your old leads and unclosed estimates before launching the recovery campaign. This is your quick win — cash flow before anything else.
WEEKS 2–4
Build the Trust Engine
We fix your messaging, build your website, and install follow-up sequences so that when new leads come in, more of them say yes.
WEEKS 4–8
Turn On Predictable Visibility
Now, and only now, do we dial up the right visibility. Ads, local SEO, reviews, whatever your market requires — pointed at a blue collar business optimized to close better jobs.
WEEKS 8–12
Install the Follow-Through Machine
We put in the follow-up systems so leads stop falling through the cracks and invoices stop going uncollected so the business can start working without you babysitting it.
BY DAY 90MACHINE FINISHEDLEADS FLOWINGOPTIMIZATION + REFINEMENT
90 DAYS AND BEYOND
WHAT THE SYSTEM IS
BUILT TO CREATE…
A predictable and consistent business built for scale
✓
Top 3 ranking in your local market (unlimited free inbound calls)
✓
New website built around a homeowner’s desires and objections
✓
Automated intake flow to prequalify leads and send to your inbox
✓
Less time managing marketing and more time building your business
WORTH CLARIFYING
PRACTICAL
QUESTIONS…
“I’ve been burned by other marketing agencies — what makes this different?”
This is where we shine. Most agencies focus solely on lead generation. Rarely will you find one that pays as much attention to the lead-nurturing approach as us. We make sure your “Blue Collar Bait” (lead magnet) stays front and center, ready for all to consume.
The truth is that not all leads are created equal. Not only do we generate a large influx of local homeowner leads, but we make sure that when they call, they’re ready to buy.
“What if I am no good with computers?”
That’s okay. This is a done-for-you service. All that we ask is that you meet with us via a Zoom recording (we’ll show you how to do it) during the initial onboarding process so that we can gain access to everything that we need to do our job.
After that, it’s hands off. Your dedicated account manager will take it from there, only reporting to you as often (or as little) as you’d prefer.
“Yeah, but should I really make an investment right now in my marketing?”
Consider the following:
- Unlimited free inbound phone calls (no paid advertising until you are ready for scale)
- Your business marketing off your plate for good — get back to what you’re best at
- A high-functioning website that produces qualified leads while you spend time with your family
- How much time has been spent trying to figure it out on your own?
- What is the cost, both time and money, of continuing to do it yourself?
A NOTE FROM DAN SIEG
NO SALES TEAM.
JUST A STRAIGHT CONVERSATION.
Hello and thanks for coming this far.
The truth is, you’re here for a reason. If you’ve scrolled this far down the page, you likely have a serious issue inside of your blue collar business that needs attention.
If you’re looking to solve that issue, then we are here to help. Click the button below, schedule a time to chat, and let’s see whether or not what we do will help you reach that next level.
No obligation, no pressure. We’ll chat and see if our system will work for you, your business, and the goals you’ve set out for it. Simple, effective, and straightforward - the blue collar way.
APPLYTell me a little about your business
SCHEDULEChoose a time that works for both of us
TALKWe’ll have a direct conversation about fit
I’ll always be open and honest, if I don’t believe I can help - I’ll tell you so directly.
Talk soon,Dan SiegYour Blue Collar Brand